D.I.Y Starter Kit

Build your foundation

Master the fundamentals

and walk away with ready-to-use assets in just 7 weeks.

Take Control of Your Marketing

In 7 weeks, you’ll learn the fundamentals of modern marketing and walk away with the essential assets every business needs to grow.

You'll get

Weekly 1 hour workshop + 1 hr coaching

Custom Brand Guideline

Lead Magnet + Offer Page

5-Email Nurture Sequence

Ad Campaign Plan (copy, creative, and targeting)

30-Day Content Calendar + AI Framework

Custom Analytics Dashboard

Launch Roadmap & Checklist

RESERVE YOUR SPOT TODAY!

Hi, I’m Lam , founder of Social Proof Branding & Marketing.

Over the past decade, I’ve helped entrepreneurs and small business owners turn struggling ideas into thriving brands.

From selling out a whiskey convention for the first time in its history, to helping a husband-and-wife team launch their all-natural skincare brand, to getting millions of views for a content creator by repurposing their old work.

I started Social Proof to give solopreneurs and small businesses the same marketing strategy, leadership, and execution that big brands pay entire teams for, all without the overhead.

With the D.I.Y Starter Kit I’m handing you everything I’ve learned: the fundamentals, the frameworks, and the assets you need to grow your business today and scale it tomorrow.

The D.I.Y Startup Kit

Each week includes:

1-Hour Workshop Class

1-Hour Coaching Call

Tangible, Ready to Use Assets

Week 1

Brand Strategy

Workshop: Become Irresistible: Building a Brand That Can't Be Ignored.

Coaching: Brand story clarity + niche refinement

Assets: Custom Complete Brand Guideline

Week 2

Offer & Lead Magnets

Workshop: Attract & Convert: The art of making an offer too good to refuse.

Coaching: Review & refinement

Assets: Lead Magnet landing page + Offer Sales Page.

Week 3

Lead Nurturing with Email

Workshop: From strangers to customers: How to nurture leads with email.

Coaching: Email editing and revising. Automation walk through.

Assets: 5 step email nurturing sequence.

Week 4

Paid Advertising

Workshop: ROI Machine: Make ads that print money.

Coaching: Ad setup walk through, audience targeting.

Assets: Ad Campaign copy, art, and audience.

Week 5

Content Creation

Workshop: Content Creation in the age of A.I: How to speak authentically amidst the A.I noise.

Coaching: Content workflow walkthrough.

Assets: A.I Ready Prompt Framework. Content Generator Matrix.

Week 6

Tracking Metrics

Workshop: Measure to Grow: How to mind what matters.

Coaching: Dashboard walk-through and set-up

Assets: Custom Marketing Dashboard

Final Week

Launch Strategy and Preparation

Workshop: Go To Market: Two Pronged Strategy for successful launch

Coaching: Final consultation, launch prep, review.

Assets: Custom Launch Roadmap and Checklist.

Your Investment

~~$1500~~

$999

Includes the full 7-week 1 on 1 coaching and training, lifetime access to templates and resources, and 1 month on going support.

The Social Proof Guarantee

If after the first two weeks you feel you’re not getting value, I’ll refund your investment — no hard feelings.

Reserve Your Spot Today – Limited to 5 clients per month

**This is not a course! This is high-touch, 1-on-1 support with direct access to your coach. Spots are capped to ensure quality delivery. When it’s full, it’s full.**